We take the protection of personal data very seriously. Your personal data will be treated confidentially and in accordance with the statutory data protection regulations and this data protection declaration. Our website is usually also possible without providing your personal data. Insofar as these are collected (e.g. name, address or email address), this is always done on a voluntary basis as far as possible. Your personal data will not be passed on to third parties without your express consent.
We would like to point out that data transmission over the Internet (e.g. when communicating by email) can have security gaps. It is not possible to completely protect data from third-party access.
Name and contact details of those responsible for processing
as well as the company data protection officer
The European Commission provides a platform for online dispute resolution (OS): https://ec.europa.eu/consumers/odr . You can find our email address in the imprint above. We are not willing or obliged to participate in dispute resolution proceedings before a consumer arbitration board.
This data protection declaration clarifies the type, scope and purpose of the processing of personal data (hereinafter referred to as "data") within our online offer and the associated websites, functions and content as well as external online presences, such as our social media profile. (hereinafter collectively referred to as the "online offer"). With regard to the terms used, such as "processing" or "responsible", we refer to the definitions in Art. 4 of the General Data Protection Regulation (GDPR).
Types of data processed:
- Inventory data (e.g., names, addresses).
- Contact details (e.g., email, telephone numbers).
- Content data (e.g., text input, photographs, videos).
- Usage data (e.g. websites visited, interest in content, access times).
- Meta / communication data (e.g., device information, IP addresses).
Categories of data subjects:
Visitors and users of the online offer (in the following we refer to the data subjects collectively as "users").
Purpose of processing
- Providing the online offer, its functions and content.
- Answering contact inquiries and communicating with users.
- Safety measures.
- Range measurement / marketing
"Personal data" is all information that relates to an identified or identifiable natural person (hereinafter "data subject"); A natural person is considered to be identifiable if he or she can be identified directly or indirectly, in particular by assigning an identifier such as a name, an identification number, location data, an online identifier (e.g. cookie) or one or more special features, expressing the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person.
“Processing” is any process or series of processes in connection with personal data carried out with or without the help of automated processes. The term goes far and covers practically every handling of data.
The “person responsible” is the natural or legal person, public authority, agency or other body that alone or together with others decides on the purposes and means of processing personal data.
Relevant legal bases
In accordance with Art. 13 GDPR, we will inform you of the legal basis for our data processing. If the legal basis is not mentioned in the data protection declaration, the following applies: The legal basis for obtaining consent is Art. 6 Para. 1 lit. a and Art. 7 GDPR, the legal basis for processing for the performance of our services and implementation of contractual measures as well as answering inquiries is Art. 6 Para. 1 lit. b GDPR, the legal basis for processing to fulfill our legal obligations is Art. 6 Para. 1 lit. c GDPR, and the legal basis for processing to protect our legitimate interests is Art. 6 Para. 1 lit. f GDPR. In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 para. 1 lit. d GDPR serves as the legal basis.
Cooperation with processors and third parties
If we disclose data to other people and companies (processors or third parties) as part of our processing, transmit them to them or otherwise give them access to the data, this will only be done on the basis of legal permission (e.g. if the data is transmitted to third parties, as to payment service providers, in accordance with Art. 6 Para. 1 b GDPR for the fulfillment of the contract), you have consented, a legal obligation provides for this or on the basis of our legitimate interests (e.g. when using agents, web hosts, etc.).
If we commission third parties to process data on the basis of a so-called "order processing contract", this is done on the basis of Art. 28 GDPR.
Transfers to third countries
If we process data in a third country (i.e. outside the European Union (EU) or the European Economic Area (EEA)) or if this is done as part of the use of third-party services or disclosure or transmission of data to third parties, this will only take place if it happens to fulfill our (pre) contractual obligations, based on your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual permissions, we process or have the data processed in a third country only if the special requirements of Art. 44 ff. GDPR are met. This means that processing takes place, for example, on the basis of special guarantees, such as the officially recognized determination of a data protection level corresponding to the EU (e.g. for the USA through the "Privacy Shield") or compliance with officially recognized special contractual obligations (so-called "standard contractual clauses").
Rights of the data subjects
You have the right to request confirmation as to whether the data in question are being processed and for information about this data and for further information and a copy of the data in accordance with Art. 15 GDPR.
You have accordingly. Art. 16 DSGVO the right to request the completion of the data concerning you or the correction of the incorrect data concerning you.
In accordance with Art. 17 GDPR, you have the right to request that the data in question be deleted immediately, or alternatively, in accordance with Art. 18 GDPR, to request that the processing of the data be restricted.
You have the right to request that the data concerning you, which you have provided to us, be received in accordance with Art. 20 GDPR and to request their transmission to other responsible persons.
You have also gem. Art. 77 GDPR the right to lodge a complaint with the responsible supervisory authority.
Right of withdrawal
You have the right to give consent in accordance with Revoke Art. 7 Para. 3 GDPR with effect for the future.
Right to object
You can object to the future processing of your data in accordance with Art. 21 GDPR at any time. The objection can be made in particular against processing for direct marketing purposes.
Cookies and right to object to direct mail
"Cookies" are small files that are stored on users' computers. Different information can be stored within the cookies. A cookie is primarily used to store information about a user (or the device on which the cookie is stored) during or after their visit within an online offer. Temporary cookies, or “session cookies” or “transient cookies”, are cookies that are deleted after a user leaves an online offer and closes his browser. Such a cookie can be used, for example, to store the contents of a shopping cart in an online shop or a login status. Cookies are referred to as "permanent" or "persistent" and remain saved even after the browser is closed. For example, the login status can be saved if users visit it after several days. Such a cookie can also be used to store the interests of users who are used for range measurement or marketing purposes. A “third party cookie” refers to cookies that are offered by providers other than the person responsible for operating the online offer (otherwise, if they are only their cookies, we speak of “first party cookies”).
We can use temporary and permanent cookies and clarify this in the context of our data protection declaration.
If the users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. Stored cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.
Deletion of data
The data processed by us is deleted in accordance with Articles 17 and 18 GDPR or its processing is restricted. Unless expressly stated in this data protection declaration, the data stored by us will be deleted as soon as it is no longer required for its intended purpose and there are no statutory retention requirements to prevent deletion. If the data is not deleted because it is required for other and legally permissible purposes, its processing will be restricted. This means that the data is blocked and not processed for other purposes. This applies, for example, to data that must be kept for commercial or tax law reasons.
According to legal requirements in Germany, storage is carried out in particular for 6 years in accordance with Section 257 (1) HGB (trading books, inventories, opening balance sheets, annual accounts, commercial letters, booking receipts, etc.) and for 10 years in accordance with Section 147 (1) AO (books, records , Management reports, booking vouchers, commercial and business letters, documents relevant for taxation, etc.).
According to legal requirements in Austria, storage is carried out for 7 years in particular in accordance with Section 132 (1) BAO (accounting documents, receipts / invoices, accounts, receipts, business papers, statement of income and expenses, etc.) for 22 years in connection with land and for 10 years for documents in connection with electronically provided services, telecommunications, radio and television services, which are provided to non-entrepreneurs in EU member states and for which the Mini One Stop Shop (MOSS) is used.
Administration, financial accounting, office organization, contact management
We process data in the context of administrative tasks as well as the organization of our company, financial accounting and compliance with legal obligations, such as archiving. We process the same data that we process as part of the provision of our contractual services. The processing bases are Art. 6 Para. 1 lit. c. GDPR, Art. 6 Para. 1 lit. f. GDPR. Customers, interested parties, business partners and website visitors are affected by the processing. The purpose and our interest in processing lies in the administration, financial accounting, office organization, archiving of data, i.e. tasks that serve to maintain our business activities, perform our tasks and provide our services. The deletion of the data with regard to contractual services and contractual communication corresponds to the information mentioned in these processing activities.We disclose or transmit data to the financial administration, consultants such as tax advisors or auditors as well as other fee agencies and payment service providers Based on our business interests, information about suppliers, organizers and other business partners, e.g. for the purpose of contacting us later. We generally store this mostly company-related data permanently.
When contacting us (e.g. via contact form, e-mail, telephone or via social media), the information provided by the user for processing the contact request and processing it in accordance with Art. 6 para. 1 lit. b) GDPR processed. The information provided by the users can be stored in a customer relationship management system ("CRM system") or a comparable request organization. We delete the requests if they are no longer required. We check the necessity every two years; The statutory archiving obligations also apply.
If there is an opportunity to enter personal or business data (email addresses, names, addresses) on the website, the disclosure of this data by the user is expressly voluntary. The use and payment of all services offered is - as far as technically possible and reasonable - also permitted without providing such data or by entering anonymized data or a pseudonym. The use of the contact data published in the imprint or comparable information such as postal addresses, telephone and fax numbers and email addresses by third parties to send information that has not been expressly requested is not permitted. Legal steps against the senders of so-called spam mails in violation of this prohibition are expressly reserved.
Facebook pixels, custom audiences and Facebook conversion
Online presence in social media
We maintain online presences within social networks and platforms in order to communicate with the customers, interested parties and users active there and to be able to inform them about our services. When calling up the respective networks and platforms, the terms and conditions and the data processing guidelines of their respective operators apply.Unless otherwise stated in our data protection declaration, we process the data of the users as long as they communicate with us within the social networks and platforms, e.g. write posts on our online presence or send us messages.
Integration of services and content from third parties
We use content or service offers from third-party providers within our online offer based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Article 6 (1) lit. Integrating services such as videos or fonts (hereinafter referred to as “content”) This always presupposes that the third-party providers of this content perceive the IP address of the user, since without the IP address they cannot access the content on their browser could send. The IP address is therefore required to display this content. We strive to only use content whose respective providers only use the IP address to deliver the content. Third-party providers can also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information can also be stored in cookies on the user's device and contain, among other things, technical information about the browser and operating system, referring websites, time of visit and other information on the use of our online offer, as well as being linked to such information from other sources.
We integrate the videos of the platform “Vimeo” from the provider Vimeo Inc., Attention: Legal Department, 555 West 18th Street New York, New York 10011, USA. Data protection declaration:
We integrate the videos of the “YouTube” platform from Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Data protection declaration: opt-out:
Use of Facebook social plugins
On the basis of our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Article 6 (1) (f) GDPR), we use social plugins ("plugins") from the social network facebook.com, which operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland ("Facebook"). The plugins can represent interaction elements or content (eg videos, graphics or text contributions) and can be recognized by one of the Facebook logos (white "f" on blue tile, the terms "Like", "Like" or a "thumbs up" sign ) or are marked with the addition "Facebook Social Plugin". The list and appearance of the Facebook social plugins can be viewed here: is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law ( a user calls up a function of this online offer that contains such a plugin, his device establishes a direct connection to the Facebook servers. The content of the plug-in is transmitted from Facebook directly to the user's device, which integrates it into the online offer. User profiles of the users can be created from the processed data. We therefore have no influence on the amount of data that Facebook collects with the help of this plugin and therefore informs users based on our level of knowledge. By integrating the plugins, Facebook receives the information that a user has accessed the corresponding page of the online offer. If the user is logged into Facebook, Facebook can assign the visit to their Facebook account. If users interact with the plugins, for example by pressing the Like button or leaving a comment, the corresponding information is transmitted from your device directly to Facebook and stored there. If a user is not a member of Facebook, there is still the possibility that Facebook will find out and save his IP address. According to Facebook, only an anonymized IP address is stored in Germany. The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as the related rights and setting options for protecting the privacy of users can be found in Facebook's data protection information: https : //www.facebook.com/about/privacy/.If a user is a Facebook member and does not want Facebook to collect data about him via this online offer and link it to his member data stored on Facebook, he must log in before using our online offer Log out of Facebook and delete its cookies. Further settings and contradictions regarding the use of data for advertising purposes are possible within the Facebook profile settings: or via the US website / choices / or the EU website The settings are platform-independent, ie they are applied to all devices, such as desktop computers or mobile devices.
Created with Datenschutz-Generator.de by RA Dr. Thomas Schwenke
"Addthis" bookmarking service
This website contains "Addthis" plugins that allow you to bookmark or share interesting website content. When using "Addthis" cookies are used. The data generated (such as the time of use or browser language) are transferred to Add This LLC in the USA and processed there. More information on data processing by Add This LLC and data protection maintained by Add This LLC can be found at This website contains in particular information on the type of data processed and its purpose. We do not process the data concerned. By using the "Addthis" field, you consent to the data processing by Add This LLC, to the extent that is evident from the website www.addthis.com. You can object to the use of your data at any time by using an "opt out cookie". Further information can also be found on the aforementioned website of Add This LLC.